Sri Ternak Group
ESL + LCD from 10.1" to 50"Background
Sri Ternak Group is a major Malaysian retailer running several supermarket formats, with growing demands on price accuracy, visual merchandising and central store control.
Solution
The project combines ESLs and LCD displays into one synchronised digital shelf.
Results
- ESL sizes: 4.2" and 7.5"
- 50" LCD displays in the shelf zones
- 10.1" and 15.6" LCD displays in fresh food
- Real-time price sync across all categories
Source: ZKONG Global Case Studies. Reference project by ZKONG, presented by STiNO GmbH as ZKONG partner.