Lotus’s

Background

Lotus's is one of Thailand's major supermarket chains, with large-format stores, high footfall and complex multi-category layouts. As part of its digital shelf upgrade, Lotus's introduced ESLs in a pilot store to automate pricing.

Solution

The pilot proved the value of central digital shelf management in large-format stores, across multiple merchandising zones and shelf types.

Results

• Around 20,000–30,000 ESLs in the pilot store
• Shield, Valley and Blade series
• Multiple ESL sizes for shelves and promo areas
• Standard shelves, promo displays and category zones
• Central price management with real-time updates

Source: ZKONG Global Case Studies. Reference project by ZKONG, presented by STiNO GmbH as ZKONG partner.